Raise the Root Thicken + Lift Spray

Raise the Root Thicken + Lift Spray

All-day root lift + volume, never sticky or stiff, heat protection

 6,373 Reviews
$23.00
$23.00
SAVE Liquid error (snippets/price line 116): Computation results in '-Infinity'% Sold out
5.0 fl oz
5.0 fl oz
 
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Raise the Root Thicken + Lift Spray

Raise the Root Thicken + Lift Spray

$23.00
$23.00
SAVE Liquid error (snippets/price line 116): Computation results in '-Infinity'% Sold out
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See it in action

    Why it's WOW

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    Delivers major root lift without feeling stiff or sticky

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    Contains proprietary elastomers that form a “spring” at the roots

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    Root lifter that can be used on wet or dry hair

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    Non-yellowing; Never sticky or stiff for bouncy, natural styles

    How to Use

    1. Spray onto damp or dry hair, concentrating at the roots.
    2. Style as desired.
    3. Hit with blow-dryer heat for lasting results.

    Best for Hair Types

    For all hair types; ideal for fine, flat, thin hair

    Notes from the Color Wow Lab

    Raise the Root is formulated with unique flexible, translucent polymers that act like a spring at the root of your hair, creating instant lift and volume that lasts. 

    There’s no stiff, sticky or crunchy feel like hairspray. Your hair looks and feels naturally full, big and bouncy. This formula won’t dull or darken color.

    Ingredients

    ALCOHOL DENAT., WATER/AQUA/EAU, VP, VP/VA COPOLYMER, PANTHENOL, PEG-75 LANOLIN, VP/METHACRYLAMIDE/VINYL IMIDAZOLE COPOLYMER, FRAGRANCE/PARFUM, PROPYLENE GLYCOL, HYDROLYZED KERATIN, POTASSIUM BENZOATE, POTASSIUM SORBATE, PHENOXYETHANOL, CITRIC ACID, LINALOOL, HEXYL CINNAMAL, CITRONELLOL. F#303-3

    Although we strive to be as accurate as possible, we do not warrant that product descriptions or other content on our websites or Platforms are free from error, complete or current.

     

    Obsessed.

    I absolutely love this! I have such fine hair and have tried so many products, nothing else has worked like this, I've been telling anyone that will listen to get it!!

    Bree A.Verified Buyer

    Customer reviews

    • Adds lift to fine/thin hair

      I heard great things about this product and decided to give it a try on my fine, thin hair. I mostly wanted more volume at the crown and this definitely helps! A few sprays at the roots and then I blow dry and style. It stays throughout the day and holds more volume compared to days when I don’t use it. Not greasy or oily feeling at all. For me, it’s not an everyday use product but absolutely necessary on days when I have an event/activity. Overall I’d recommend!

      Danielle

    • Give your hair a lift

      Love this stuff! I have straight hair, and it really gives it a lift. The smell is light. When I get low, I always order another bottle & have it on the way. It’s a light smell, nothing strong.

      Rhonda Collis

    • Best stuff ever

      Wow product is my favorite it is a little pricey but for how well it hold/shines and how long it last in my hair and I have thick curly hair! I love all there products!

      Sara

      FREQUENTLY ASKED QUESTIONS

      help

      What does a root lifter do?

      It is a product that raises and supports hair strands at the roots, so that instead of laying flat against your head, strands stand up and away which creates the look of volume.

      help

      Is a root lifter the same as a mousse?

      Mousses are designed for overall fullness and volume throughout your hair, while root lifting products focus specifically on creating height and lift by holding hair up and away from your head.

      Mousse is also very foamy for dispersed application where a root lifter is a targeted liquid spray.

      help

      How to use Color Wow Raise the Root

      1. Spray onto damp or dry hair, concentrating at the roots.

      2. Style as desired using heat from a blow dryer.

      help

      Is Color Wow Raise the Root a heat protectant?

      Yes, Raise the Root offers three kinds of heat protection.

      help

      Is Raise the Root a styling product or a hairspray?

      Raise The Root creates all-day lift, body and volume and has holding properties.

      So it is technically a hairspray that provides styling benefits:

      > Keeps hair flexible and manageable

      > Formulated with three lightweight “elastimers” that keep hair pliable and soft – never sticky, brittle or rigid

      > Proprietary vinyl polymer complex forms a supportive "spring" around each hair, creating volume and instant lift

      > Contains crystal clear styling polymers that won’t yellow or darken hair

      help

      Is Color Wow Raise the Root safe for extensions?

      Yes, all Color Wow products are safe for extensions. But always consult your stylist on which products are best to use with your specific type of extensions.